ACE ENGINEERING

OVERVIEW

ACE-Scroll-GIF

Optimize & Dominate

ACE Engineering is a manufacturer of aftermarket off road parts for the Jeep Wrangler. They were looking to update their existing website with a fresh, modern look, while leveraging cutting edge tracking and conversion optimization strategies. 

Utilizing the latest digital strategies, we built ACE a custom website, complete with features to increase conversion rates, boost the average order value, and get customers to come back and make additional purchases. 

This project involved creating a completely new website, tracking user behavior, running social media ads, and managing email campaigns and automations. 

Track & Adapt

Building a successful e-commerce brand involves more than simply building a website. You need to know exactly what your customers are looking at, adding to their cart, and purchasing. 

By leveraging this data, we were able to build highly effective buyer profiles that allowed us to run highly target ads to find new prospective customers for ACE. By placing ads in front of these people, we were able to flood ACE’s site with Jeep fanatics looking for new parts.

Ecommerce Ecosystem Map

Results

Within the first 6 months of the new website and advertising launching, the impact was drastic.

We saw an 8% increase in the number of orders, almost a 35% increase in the average order value, and over 45% increase in total revenue. 

This increase in sales has allowed us to spend more on ads and explore new ad platforms, attracting even more customers, and scaling the business further. 

Number of Orders
8.05%
Average Order Value
34.6%
Overall Sales
45.45%